What it does
A card holder stands a price card, a credit line or a certificate upright next to the piece it belongs to. It is the least glamorous thing on a counter and the one that is most often mismatched to everything else.
Leatherette on a card holder, specifically
Leatherette gives a crisp slot edge and wipes clean, which matters on the one item a customer's finger touches while they read the price. It is the most durable holder we make.
Getting the proportion right
Card size decides the slot, and the slot has to grip a card without creasing it. A holder cut for a thick board card will drop a thin printed one, so tell us the card stock as well as the dimensions.
How leatherette is applied to a display form
Leatherette is wrapped and its edges are turned under, so every visible edge is a folded edge rather than a cut one. It will not stretch far, so a tight compound curve is built up in sections with the joins placed where they face away from the customer.
Where it is used
Every counter and window that shows a price, a credit or a certificate — which in practice is most of them.
Leatherette under case lighting
It has a slight sheen, so a strong spot will show a highlight along the top of a riser. That is usually flattering on a plain block and unflattering on a curved bust, which is worth knowing before you specify it.
The mistake to avoid
Buying holders separately from the rest of the display is the usual mistake. They end up in a different colour and a different material, and they are the item the customer's eye lands on next to the piece.
Why leatherette
Leatherette display gives a harder, more architectural line than fabric. The grain catches light along an edge, which defines the shape of a riser or a tray.
Wipes clean, which is why it suits trays that go on a counter and come back.
What we need from you
| What we need | Why |
|---|---|
| Height and footprint | Card size decides the slot, and the slot has to grip a card without creasing it. |
| Leatherette colour | Matched to a Pantone reference or a swatch |
| Leatherette on this form | Leatherette gives a crisp slot edge and wipes clean, which matters on the one item a customer's finger touches while they read the price. |
Frequently asked questions
Can card holders be made in our brand colour?
Yes — the leatherette is matched to a Pantone reference or a physical swatch, and confirmed on a sample.
What sizes do card holders come in?
They are made to your dimensions. Card size decides the slot, and the slot has to grip a card without creasing it. A holder cut for a thick board card will drop a thin printed one, so tell us the card stock as well as the dimensions.
Is leatherette a good choice for a card holder?
Leatherette gives a crisp slot edge and wipes clean, which matters on the one item a customer's finger touches while they read the price. It is the most durable holder we make.
What goes wrong most often with card holders?
Buying holders separately from the rest of the display is the usual mistake. They end up in a different colour and a different material, and they are the item the customer's eye lands on next to the piece.
Can card holders be made to match our boxes?
Yes — the same leatherette and the same colour across boxes and display, ordered in one run.
Specify your card holders
Tell us your case or window height, what the card holders have to show, and your brand colour. We’ll send photos of our work and one clear, all-in quote.