Navy in board, specifically
Navy is the hardest of the dark colours to hold consistently in print across a long run — a small ink shift reads as a different colour rather than a lighter one. Boxes from the start and end of a run are compared before shipping.
What navy does for the piece
Navy carries the authority of black with more warmth, and it flatters yellow gold more than black does. It is also kinder to silver, which a true black can leave looking grey.
What navy shows
Less than black, because there is less contrast for dust to sit against. Under warm shop light a deep navy reads as black at arm's length, which is the thing to check before committing.
Which metals and stones navy suits
Yellow gold and silver. Gold foil works on navy; silver foil has too little contrast to read.
Why rigid board
Board wrapped in paper or textured stock. The lightest and most shippable of the constructions, and the one that gives the widest colour and texture range.
Putting your logo on rigid board
Board is the best surface of all for print. Foil, deboss, spot varnish and flat colour all work, and fine typography holds.
Cutting the interior in rigid board
A board box is built around its insert; the insert is usually a die-cut foam or board platform wrapped in the lining material.
Keep dry. Board recovers from a light knock better than lacquer, but a wet mark is permanent.
What we need from you
| What we need | Why |
|---|---|
| Colour reference | A Pantone number, a swatch or an existing box |
| Piece dimensions | Sets the interior |
| Navy in board | Navy is the hardest of the dark colours to hold consistently in print across a long run — a small ink shift reads as a different colour rather than a lighter one. |
Frequently asked questions
How does navy behave in rigid board?
Navy is the hardest of the dark colours to hold consistently in print across a long run — a small ink shift reads as a different colour rather than a lighter one. Boxes from the start and end of a run are compared before shipping.
What logo methods suit rigid board?
Board is the best surface of all for print. Foil, deboss, spot varnish and flat colour all work, and fine typography holds.
How does rigid board wear in use?
Keep dry. Board recovers from a light knock better than lacquer, but a wet mark is permanent.
Will a navy reorder match?
Close, not identical, across dye lots. Order the full quantity in one run, and we keep a retained swatch to match later orders against.
Specify your navy boxes
Tell us the piece, your brand and the quantity you have in mind. We’ll send photos of our work and one clear, all-in quote.