What the market buys
Watches above everything, then high-end jewellery sold through a small number of long-established retailers in Geneva, Zurich and the resort towns.
What that means for the box
A watch box here is judged on how the cushion holds the strap and whether the clasp clears. The exterior is expected to be understated — the piece is the thing.
Practical considerations
Specification is agreed in writing before sampling. Give us the case diameter, lug-to-lug, strap type and clasp type and the cushion is cut to them.
Getting it to Switzerland
Landlocked, so a run comes by sea to Rotterdam, Genoa or Hamburg and moves inland by road or rail, or by air into Zurich or Geneva where it is urgent. Swiss customs is straightforward but it is a separate step from the EU.
Working with buyers in Switzerland
Slow to change supplier and exacting when they do. A sample that is nearly right is a no rather than a revision, so it pays to over-specify at drawing stage. German, French and Italian all appear, and English usually carries the trade conversation.
Made to your brand
Every box we make carries your name, your colours and your logo, and nothing on it identifies us. Where you are supplying a client under their brand, that is standard OEM work for us.
At a glance
| Factor | What it changes |
|---|---|
| Watch-led market | Cushion and clasp clearance specified exactly |
| Long supplier relationships | One right sample matters more than a fast one |
Frequently asked questions
Do you ship to Switzerland?
Yes — we ship worldwide from Hong Kong.
What do you need to fit a watch cushion?
Case diameter, lug-to-lug, strap type and clasp type. A deployant needs more room under the cushion than a pin buckle.
Can you make an understated box?
Yes. Blind deboss on a matte material, with no foil, is the most common brief we get from watch clients.
Can the box carry our brand rather than yours?
Yes. Nothing on the box identifies us. That is standard for the OEM work we do.
How do you ship to Switzerland?
Landlocked, so a run comes by sea to Rotterdam, Genoa or Hamburg and moves inland by road or rail, or by air into Zurich or Geneva where it is urgent. Swiss customs is straightforward but it is a separate step from the EU.
Tell us what you need
Tell us what you sell, your brand and roughly what quantity you have in mind. We’ll send photos of our work and one clear, all-in quote.