Grey in board, specifically
A mid-grey is among the hardest colours to hold in print — small ink shifts read as a colour change rather than a density change. A grey-core board avoids the problem entirely and shows a clean edge at every crease.
What grey does for the piece
Grey has almost no colour of its own, so it lets a stone's colour carry. It is the safest neutral ground for coloured stones and it photographs more honestly than any tinted lining.
What grey shows
Little, and what it does show reads as texture rather than dirt. A cool grey flatters platinum; a warm grey flatters gold, and choosing the wrong one against your range is the usual mistake.
Which metals and stones grey suits
Platinum and white metals in a cool grey, yellow gold in a warm one, and coloured stones in either.
Why rigid board
Board wrapped in paper or textured stock. The lightest and most shippable of the constructions, and the one that gives the widest colour and texture range.
Putting your logo on rigid board
Board is the best surface of all for print. Foil, deboss, spot varnish and flat colour all work, and fine typography holds.
Cutting the interior in rigid board
A board box is built around its insert; the insert is usually a die-cut foam or board platform wrapped in the lining material.
Keep dry. Board recovers from a light knock better than lacquer, but a wet mark is permanent.
What we need from you
| What we need | Why |
|---|---|
| Colour reference | A Pantone number, a swatch or an existing box |
| Piece dimensions | Sets the interior |
| Grey in board | A mid-grey is among the hardest colours to hold in print — small ink shifts read as a colour change rather than a density change. |
Frequently asked questions
How does grey behave in rigid board?
A mid-grey is among the hardest colours to hold in print — small ink shifts read as a colour change rather than a density change. A grey-core board avoids the problem entirely and shows a clean edge at every crease.
What logo methods suit rigid board?
Board is the best surface of all for print. Foil, deboss, spot varnish and flat colour all work, and fine typography holds.
How does rigid board wear in use?
Keep dry. Board recovers from a light knock better than lacquer, but a wet mark is permanent.
Will a grey reorder match?
Close, not identical, across dye lots. Order the full quantity in one run, and we keep a retained swatch to match later orders against.
Specify your grey boxes
Tell us the piece, your brand and the quantity you have in mind. We’ll send photos of our work and one clear, all-in quote.