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Made to Order · Since 1971

Velvet Ring Cones

Ring cones in velvet, made to your dimensions and your colours. A cone is a hard shape to cover well — the pile has to be cut on the bias and the seam runs up the back. Done properly the cone reads as one piece; done cheaply the seam is the first thing you see.

Velvet ring cones for a jewellery counter, made by Chung Ngai
Velvet ring cones — made to your dimensions and your colours

What it does

A ring cone is a tapered post that a ring is slipped over, so it hangs at the widest point that fits. It shows a ring the way a finger does, without a finger.

Velvet on a ring cone, specifically

A cone is a hard shape to cover well — the pile has to be cut on the bias and the seam runs up the back. Done properly the cone reads as one piece; done cheaply the seam is the first thing you see.

Getting the proportion right

Taper angle decides the range. A steep cone takes a narrow band range and holds it high; a shallow cone takes everything but sits every ring low.

How velvet is applied to a display form

Velvet is glued over the form and the pile has to run the same way on every face, or one side of the same block reads darker than the other. On a curved form it is cut in panels rather than stretched, because pile flattens where it is pulled.

Where it is used

Counter cases, window centrepieces and multi-ring rows.

Velvet under case lighting

Pile absorbs light instead of bouncing it, so a velvet display sinks into the background and the piece on it becomes the brightest thing in the case. It also means the display itself photographs dark, which suits a shop and not a catalogue shot.

The mistake to avoid

A polished cone lets a ring slide down under vibration. On an open counter, a matte or a soft-covered cone holds better.

Why velvet

Velvet-covered display reads as traditional and formal. The pile absorbs light rather than reflecting it, so the piece on top is the brightest thing in the case.

The pile shows handling and dust. Velvet display belongs behind glass, brushed regularly; on an open counter it ages faster than suede.

What we need from you

What we needWhy
Height and footprintTaper angle decides the range.
Velvet colourMatched to a Pantone reference or a swatch
Velvet on this formA cone is a hard shape to cover well — the pile has to be cut on the bias and the seam runs up the back.

Frequently asked questions

Can ring cones be made in our brand colour?

Yes — the velvet is matched to a Pantone reference or a physical swatch, and confirmed on a sample.

What sizes do ring cones come in?

They are made to your dimensions. Taper angle decides the range. A steep cone takes a narrow band range and holds it high; a shallow cone takes everything but sits every ring low.

Is velvet a good choice for a ring cone?

A cone is a hard shape to cover well — the pile has to be cut on the bias and the seam runs up the back. Done properly the cone reads as one piece; done cheaply the seam is the first thing you see.

What goes wrong most often with ring cones?

A polished cone lets a ring slide down under vibration. On an open counter, a matte or a soft-covered cone holds better.

Can ring cones be made to match our boxes?

Yes — the same velvet and the same colour across boxes and display, ordered in one run.

Specify your ring cones

Tell us your case or window height, what the ring cones have to show, and your brand colour. We’ll send photos of our work and one clear, all-in quote.