You sweated the dial. Don't ship it in a stock box
A microbrand lives on the details: the dial, the finishing, the story. Your customer meets all of that through the box — and an off-the-shelf box with someone else's proportions tells them the details stopped at the watch. A box built to your watch, your colours and your logo finishes the story properly.
Low minimums that fit a first run
Microbrand production runs are often 100–500 pieces — and a blanket 'MOQ 1,000' forces you to buy boxes for watches you haven't made yet. We agree quantities per project, so your box order matches your watch run, and reorders repeat to the same approved sample as you grow.
Made where watch boxes are made
The world's watch packaging is concentrated around Dongguan in southern China — the materials, the pillow makers, the finishing craft all sit here. We have worked in this region since 1971: you are buying from the source, not through a reseller.
A box your backers will photograph
Microbrands sell on community — unboxing photos, forum posts, review videos. A considered box with a quiet magnetic snap and a fitted pillow photographs like part of the watch. It is the cheapest marketing a small brand can buy, because your customers publish it for you.
How ordering works
You send the piece size, materials, colours, logo artwork and target quantity. We make a sample (usually within about 7–10 days), you approve a pre-production sample, then production runs about 20–30 days. We quote one clear, all-in price up front — no surprises on arrival.
Why Chung Ngai
Chung Ngai is a family-run maker of jewellery and watch packaging, working from Hong Kong and southern China since 1971. We make and check boxes by hand, quote one transparent all-in price, and hold every bulk run to the sample you approved.